[Source: SportAccord] Sport diplomacy, technology, virtual events, innovation and esports will be among the key topics tackled in a packed SportAccord Summit conference programme during the SportAccord World Sport & Business Summit 2022 in Ekaterinburg, Russia.
In announcing the theme of the conference as ‘A United Approach to Building Bridges in the Ever-Expanding World of Sport’, SportAccord has confirmed a series of unmissable addresses, panel sessions and presentations at the SportAccord Summit on Wednesday, 18 May 2022.
The SportAccord Summit will sit alongside SportAccord 2022’s other conference streams across the week of the highly anticipated gathering in Ekaterinburg, which will welcome global sport’s most influential decision-makers from 15-20 May 2022.
Numerous officials from International Sport Federations (IFs) will participate in the conference, alongside leading International and Russian figures from the sports governance, technology, and commercial sectors.
Expert speakers will explore topics as diverse as ‘The Power of Sport Diplomacy’, ‘New Approaches and Harnessing the Commercial Potential of Sport’, ‘Virtual Event Success Stories’, ‘How to Stay Connected and Engaged in a Changing Global Village’ and ‘Technology’s Role in the Ever-Expanding World of Sport’.
“With such a variety of topics on the agenda, the SportAccord Summit will provide a range of vital perspectives from different areas of the global sports movement,” Dr. Raffaele Chiulli, President, SportAccord and GAISF, said.
“From sport diplomacy to esports and future commercial strategies, the SportAccord Summit in Ekaterinburg will offer an essential snapshot of the most pertinent challenges and opportunities facing International Sport Federations and the sports industry as a whole.”
The SportAccord Summit is one of several conference streams at SportAccord 2022. The established CityAccord, HealthAccord, LawAccord and MediaAccord streams will be of interest to a broad range of stakeholders in sport.
As the only global sports industry event attended by all IFs and their stakeholders, SportAccord brings together organising committees, hosting cities and regions, governments and administrations, rights-holders, agencies and athletes, as well as top-level experts and organisations from the sports media, technology, investment, medical and legal sectors.
Registration is open for the SportAccord World Sport & Business Summit 2022 in Ekaterinburg, the 19th edition of SportAccord’s flagship annual event. Organisations interested in becoming an official partner or exhibitor can contact SportAccord to discuss these investment opportunities by emailing sales@sportaccord.sport, with SportAccord also offering an interactive exhibition floorplan and 3-D flyover of the SportAccord 2022 exhibition space.
You can follow SportAccord’s portfolio of events via Twitter @sportaccord or keep up-to-date via LinkedIn, Facebook, YouTube, Flickr, VK, and Instagram.
Tag: Business Events
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SportAccord Summit conference to explore a ‘United Approach to Building Bridges’ in Ekaterinburg
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World event leaders line up for “even bigger and better” Host City 2021
Taking place on an AI-enabled digital platform, this free-to-register conference is a fantastic opportunity for the major events sector to “Refresh, Regenerate and Reconnect”.
Following welcome addresses from Paul Bush OBE, Director of Events, VisitScotland, Bridget McConnell CBE, Chief Executive, Glasgow Life and Sir Craig Reedie KBE, Honorary Member, International Olympic Committee (IOC), delegates will be treated to an enticing programme of speakers and discussion.
Lord Sebastian Coe KBE, President, World Athletics and IOC Member gives a Keynote Address on the successful hosting of Tokyo 2020 and future trends in major events.
Etienne Thobois, CEO, Paris 2024 Organising Committee for the Olympic and Paralympic Games brings a Keynote Presentation on “Paris 2024 Games: a new model bringing people around sustainable Games with creativity”.
His counterpart at Milano Cortina 2026, Chief Executive Vincenzo Novari also gives a keynote update on preparations for the Winter Olympic Games.
Looking further ahead, Octavian Morariu, IOC Member, Chair, Future Host Commission for the Olympic Winter Games, IOC and President, Rugby Europe gives an exclusive insight into the process of engaging with future Olympic hosts.
Katie Sadleir, Chief Executive, Commonwealth Games Federation also gives a Keynote Address on Birmingham 2022 and beyond.
Host City 2021 also features Q&A sessions: IOC Executive Board Member Mikaela Cojuangco Jaworski speaks to Host City on engaging with next generation audiences; IOC Member Anita DeFrantz and LA28 Board Member talks about the Games coming to her city and the power of sports and events to break barriers; and Jamaican swimming champion Michael Gunning shares his own experiences of “Turning the tide of prejudice”.
Panel discussions at Host City 2021 feature extremely engaging speakers and topics. Dagmawit Girmay Berhane, Member, IOC, Andrew Ryan, Executive Director, ASOIF, Paul J. Foster, CEO, Global Esports Federation and Jon Dutton, Chief Executive, Rugby League World Cup 2021 consider “How has the pandemic changed the events sector?”.
Sam Ramsamy, Vice President, FINA – and close friend of Nelson Mandela – joins the IPC’s Rita van Driel, the CGF’s Brendan Williams and David Grevemberg CBE to discuss “Diversity and integrity in leadership”.
Trudy Lindblade, Chief Executive Officer, 2023 UCI Cycling World Championships and Martin Green CBE, Chief Creative Officer, Birmingham 2022 Commonwealth Games and UNBOXED: Creativity in the UK join on “Partnership approaches to event hosting”.
The question of “Broader casting – who owns the rights?” is taken on by Jamie Hindhaugh, Chief Operating Officer, BT Sport, Peter Hutton, Director of Sports Partnerships, Meta, Facebook and Jeff Foulser, Chairman, Sunset+Vine.
It’s not just about sports events either. Geoff Ellis CEO, DF Concerts, Francesca Hegyi OBE, Executive Director, Edinburgh International Festival and Susan Sawbridge, Manager, New Zealand Major Events share outlooks on “The return of live audiences, travel and tourism”.
Laura Lopez, Director, Conference Affairs, United Nations Framework Convention on Climate Change (UNFCCC) and Aileen Crawford, Head of Conventions, Glasgow Convention Bureau speak on “The meetings industry in the post-pandemic world”.
Andrew Dixon, Chief Executive, Culture, Creativity, Place chairs a workshop on “Cities of Culture – changing places forever” with Shona McCarthy, Chief Executive, Edinburgh Festival Fringe Society, Prof. Jonothan Neelands, Academic Director for Cultural Partnerships, University of Warwick and Angus Farquhar, Creative Director, Dandelion.
Iain Edmondson, Director, Legacy Delivery chairs a workshop of event hosts and rights holders on “Defining event impacts and promoting positive outcomes” in relation to ASOIF’s “Common Indicators for Measuring the Impact of Events”.
Other great speakers at Host City 2021 include: Shiny Fang, Secretary General, UIPM; Clare Briegal, Chief Executive Officer, World Netball; Jason Ferguson, Chairman, World Professional Billiards and Snooker Association; Sarah Lewis OBE OLY, Global Sports Leader; Billy Garrett, Director of Sport and Events, Glasgow Life; David de Behr, Head of Sales Aggreko Event Services, Aggreko plc; Tim Briercliffe, Secretary General, AIPH – International Association of Horticultural Producers; Katie Traxton, Board Director, European Sponsorship Association; Daniel Cordey, Chair, Association of Global Event Suppliers and more to be announced.
Host City 2020 welcomed 1,000 registrants from 60 countries and, with such a stellar speaker line-up, Host City 2021 is set to exceed expectations.
Paul Bush OBE, Director of Events, VisitScotland, said: “EventScotland has a strong partnership with Host City, having been a supporter of the conference since its inception in 2014, and we are delighted to be welcoming it back to Scotland and Glasgow for the 7th consecutive year.
“As we continue to navigate the return of events in this new normal, the conference is great opportunity for the global events industry to come together and learn from one another while also looking ahead to what the future holds for major events under the theme of refresh, regenerate and reconnect.
“We look forward to working with the Host City team to deliver a conference that ensures a bright future for all events.”
Dr Bridget McConnell CBE, Chief Executive of Glasgow Life, said: “As a proud supporter of Host City, we’re delighted to welcome the event back to Glasgow for the seventh year in a row.
“As one of the world’s leading host cities for festivals and major events, Glasgow has keenly felt the impact of Covid-19. As we begin to recover and rebuild from the pandemic, we know this event will be a key milestone for many of our colleagues across the world, and seeing how well last year’s Host City event was delivered on a digital platform was hugely encouraging and the global feedback was fantastic.
“We look forward to working with the Host City team once again in just a few weeks’ time to ensure that 2021’s event is even bigger and better than previous iterations, and to share best practice with our colleagues across the world as we all work to create the best possible future for events.”
Etienne Thobois, CEO, Paris 2024 Organising Committee for the Olympic and Paralympic Games said: “I am very pleased to be invited to speak once again at the Host City conference, to share with inspiring personalities my experience of organising the Olympic and Paralympic Games, the biggest sporting event on the planet. In a world of rapid changes and high expectations from citizens, we must succeed in organising an event that is both spectacular and sustainable, that monitor its impact while leaving a positive legacy on society. To achieve this, at Paris 2024, we have one watchword: creativity.”
Host City 2021 is delivered with supporting partners EventScotland, Glasgow Life and Glasgow Convention Bureau.
Event supporters include Headline Sponsor, Aggreko; Gold Sponsor, Sport Event Denmark; Silver Sponsors, the International Association of Horticultural Producers (AIPH), DB Schenker and Sunset+Vine; Strategic Partners, The Association of Global Event Suppliers (AGES) and Global Esports Federation.
For more information visit www.hostcity.com or email ben.avison@hostcity.com -

Diverse events complete Host City 2021’s “incredible speaker programme”
Host City 2021 takes place on 7-8 December, hosted online from Glasgow, Scotland. Register here now for free.
The quality, quantity and diversity of the incredible speaker programme for Host City 2021 continues to grow.
Over the last three weeks, major event organisers joining the programme include: Bodour Al Meer, Sustainability Director, Qatar 2022 Supreme Committee for Delivery and Legacy; Georgina Grenon, Director of Sustainability, Paris 2024; Argyris Caridakis, Director of Games Services, Paris 2024; Russell Scott, Broadcast Lead, Rugby World Cup 2021, Johnnie Cole-Hamilton, Executive Director – Championships, The R&A and Nadja Burkhardt, Event Supervisor, Eurovision Song Contest.
Additional rights holders added to the agenda include: Ivo Ferriani, Executive Board Member, IOC and President of GAISF, IBSF and AIOWF; Densign White MBE, CEO, IMMAF and Chair, Sporting Equals; Thomas Lund OLY, Secretary General, Badminton World Federation; Beng Choo Low, Secretary General, World Baseball Softball Confederation; Mark Chay, Secretariat, Global Esports Federation; Michael Dhulst, Co-Founder & CEO, Super League Triathlon; Kris Gemmell, Head of Commercial and Marketing, World Triathlon; Kate Miller, Chief Diversity and Communications Officer, The England and Wales Cricket Board (ECB); Jennifer Arnold, Associate Vice President, U.S. Soccer Foundation; Senthil Gopinath, CEO, ICCA – International Congress and Convention Association; Marco Mazzi, Vice-President, International Sports Travel Agencies Association (ISTAA); Zhanna Kovalchuk, Executive Director and Jenny Ennis, Congress and Events Manager, European Society of Sports Traumatology Knee Surgery and Arthroscopy (ESSKA) and Martin Boyle, CEO, The International Association of Professional Congress Organisers (IAPCO).
Host destinations joining the line-up include: Robbie Clyde, Head of EventScotland, VisitScotland; François Croquette, Head of Climate Department & Chief Resilience Officer, City of Paris; Grant MacDonald, Chief Operating Officer, Sport Tourism Canada; Peter Duthie, CEO, Scottish Event Campus; Claire McColgan MBE, Director of Culture, Liverpool City Council and Vice Chair, UK City of Culture; and Élise Smith, Senior Program Officer, Major Sport Event Coordination, Sport Canada.
Expert service providers added to the Host City programme include: Kevin Li, Head of International Sports Industry Department, Alibaba Cloud Intelligence; Kristian Gotsch, EMEA Director, Two Circles; and Sean Parry, Commercial Strategy Director, Zwift.
They complete an incredible array of speakers, including: Paul Bush OBE, Director of Events, VisitScotland; Bridget McConnell CBE, Chief Executive, Glasgow Life; Sir Craig Reedie KBE, Honorary Member, International Olympic Committee (IOC); Lord Sebastian Coe KBE, President, World Athletics and IOC Member; Etienne Thobois, CEO, Paris 2024 Organising Committee for the Olympic and Paralympic Games; Vincenzo Novari, CEO, Milano Cortina 2026 Organizing Committee for the Olympic and Paralympic Winter Games; Octavian Morariu, IOC Member, Chair, Future Host Commission for the Olympic Winter Games, IOC and President, Rugby Europe; Katie Sadleir, Chief Executive, Commonwealth Games Federation; Mikaela Cojuangco Jaworski, Executive Board Member, IOC; Anita DeFrantz, IOC Member and LA28 Board Member; Michael Gunning, Jamaican swimming champion; Dagmawit Girmay Berhane, IOC Member; Andrew Ryan, Executive Director, ASOIF, Paul J. Foster, CEO, Global Esports Federation; Jon Dutton, Chief Executive, Rugby League World Cup 2021; Sam Ramsamy, Vice President, FINA; Trudy Lindblade, Chief Executive Officer, 2023 UCI Cycling World Championships; Jeff Foulser, Chairman, Sunset+Vine; Laura Lopez, Director, Conference Affairs, UNFCCC; Billy Garrett, Director of Sport and Events, Glasgow Life; David de Behr, Head of Sales, Aggreko Event Services; Tim Briercliffe, Secretary General, AIPH – International Association of Horticultural Producers; and many more.
Host City 2020 welcomed 1,000 registrants from 60 countries and, with such an amazing agenda, Host City 2021 is set to exceed expectations.
Paul Bush OBE, Director of Events, VisitScotland, said: “EventScotland has a strong partnership with Host City, having been a supporter of the conference since its inception in 2014, and we are delighted to be welcoming it back to Scotland and Glasgow for the 7th consecutive year.
“As we continue to navigate the return of events in this new normal, the conference is great opportunity for the global events industry to come together and learn from one another while also looking ahead to what the future holds for major events under the theme of refresh, regenerate and reconnect.
“The addition of these world-leading event organisers, rights holders and destinations to the incredible speaker programme already assembled will ensure an exciting and informative two days of discussion and debate.”
Dr Bridget McConnell CBE, Chief Executive of Glasgow Life, said: “As a proud supporter of Host City, we’re delighted to welcome the event back to Glasgow for the seventh year in a row.
“As one of the world’s leading host cities for festivals and major events, Glasgow has keenly felt the impact of Covid-19. As we begin to recover and rebuild from the pandemic, we know this event will be a key milestone for many of our colleagues across the world, and seeing how well last year’s Host City event was delivered on a digital platform was hugely encouraging and the global feedback was fantastic.
“We look forward to working with the Host City team once again in just a few weeks’ time to ensure that 2021’s event is even bigger and better than previous iterations, and to share best practice with our colleagues across the world as we all work to create the best possible future for events.”
Etienne Thobois, CEO, Paris 2024 Organising Committee for the Olympic and Paralympic Games said: “I am very pleased to be invited to speak once again at the Host City conference, to share with inspiring personalities my experience of organising the Olympic and Paralympic Games, the biggest sporting event on the planet. In a world of rapid changes and high expectations from citizens, we must succeed in organising an event that is both spectacular and sustainable, that monitor its impact while leaving a positive legacy on society. To achieve this, at Paris 2024, we have one watchword: creativity.”
Host City 2021 is delivered with supporting partners EventScotland, Glasgow Life and Glasgow Convention Bureau.
Host City 2021 takes place on an AI-enabled digital platform under the banner of “Refresh, Regenerate and Reconnect”.
Event supporters include: Headline Sponsor, Aggreko; Gold Sponsors, Alibaba Cloud and West Midland Growth Company; Silver Sponsors, International Association of Horticultural Producers (AIPH); Super League Triathlon and Sunset+Vine; Branding Partners, Sport Event Denmark and FOAMHAND; Federation Partner, the International Sports Travel Agencies Association (ISTAA); and Strategic Partners, the Association of Global Event Suppliers (AGES) and Global Esports Federation.
About Host City
Host City is the event and media brand that connects the owners, hosts and organisers of major events.
Through its conference, exhibition and online publishing platforms, Host City shares best practice within the international community of international sports, business and cultural events.
Launched in 2014. Host City events are renowned for the highest level of speakers, content and networking
For more information visit www.hostcity.com or email ben.avison@hostcity.com -

Host City 2022 set for Glasgow, Scotland on 15-16 November
Host City 2022 builds on the phenomenal success of recent digital editions and anticipates a welcome return to face-to-face content, exhibition and networking in the Technology and Innovation Centre, where Host City was staged from 2015 to 2019.
By 2019, Host City attracted 350 delegates and 35 exhibitors to Glasgow. Host City’s growth continued online through the pandemic, reaching 500 to 1000 attendees in 2020 and 2021. The brand is also expanding globally, with the second Host City Americas taking place online on 29 June.
Host City 2022 is supported by EventScotland, Glasgow Life and Glasgow Convention Bureau Scotland and Glasgow for the eighth consecutive year.
Paul Bush OBE, Director of Events at VisitScotland said: “EventScotland has a strong partnership with Host City and we are delighted to be continuing our support of the conference as we welcome it back to Scotland and Glasgow in 2022.
“Over the last 22 months the global events industry has shown its ability to adapt, respond and innovate and as we move forward with optimism, Host City 2022 will once again provide the ideal platform for cities and sport event businesses to come together and share new ideas and best practice.
“We look forward to seeing everyone in person this November.”
Dr. Bridget McConnell CBE, Chief Executive of Glasgow Life, said: “We’re delighted to welcome Host City back to Glasgow for the eighth time, and for the first in-person event since 2019.
“Like all other cities across the world, Glasgow is intensely focussed on our recovery from the pandemic and a key factor in that recovery is hosting major international events. We’ve got a strong track record in that regard and that’s why we’re, once again, the ideal hosts for the 2022 conference.
“We’re very much looking forward to welcoming all delegates and organisations to the city later this year.”
In his opening address to Host City 2021, Ivo Ferriani, President of the Global Association of International Sports Federations (GAISF), the Association of International Olympic Winter Sports Federations (AIOWF) and SportAccord said:
“After this invitation I am very much looking forward to come to Scotland. I will come to meet my great maestro Craig Reedie but also my great friend Kate Caithness, President of the World Curling Federation. For sure I cannot wait to visit you in Glasgow, because you are role models for all of us.”
Host City’s owner, Cavendish Group is also staging its second Host City Americas event online on 29 June, under the tagline Where Events and Tech Meet.
Ben Avison, Editorial and Conference Director of Host City said “Since its move to Glasgow in 2015, Host City has grown immensely, in both physical and online formats. Two Asian editions and our recent expansion into the Americas have also helped to increase our reach.
“There is immense pent-up demand for the events industry to meet face-to-face in 2022, and there is no better forum than Host City in Glasgow on Scotland’s perfect stage.
“We anticipate an extremely lively gathering on 15-16 November 2022. And with many pressing global issues on the agenda, we can look forward to important exchanges that shape the course of major events for good.”
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About Host City
Host City is the event and media brand that connects the owners, hosts and organisers of major events.
Through its conference, exhibition and online publishing platforms, Host City shares best practice within the international community of international sports, business and cultural events.
Host City events are renowned for the highest level of speakers, content and networking.
For more information visit www.hostcity.com or email ben.avison@hostcity.com -

Host City 2022 brings international events F2F in Glasgow on 15-16 November
The opening panel, looking at the forces shaping today’s events industry, features Ivo Ferriani, President, GAISF, SportAccord, AWOIF and IBSF, Sam Ramsamy, Honorary Member, IOC and Vice President, FINA, Susan Deighan, Chief Executive, Glasgow Life and David De Behr, Head of Sales, Major Events, Aggreko.
Paul Bush OBE, Director of Events, VisitScotland and David Lappartient, President, Union Cycliste Internationale (UCI) share their exclusive top-level insights into plans for the 2023 UCI Cycling World Championships, the mega event hosted by Glasgow and across Scotland.
The question of how to actively implement sustainability solutions is high on the agenda, with Arlette Anderson, Director of Sustainable Golf, The R&A and Carine Saloffe-Coste, Head of Green Spaces and Environment, City of Paris joined by Georgina Grenon, Director of Environmental Excellence, Paris 2024 Organising Committee for the Olympic and Paralympic Games.
Yiannis Exarchos, Director, Olympic Channel Services, International Olympic Committee, Kelly Fairweather, Chief Executive Officer, International Tennis Federation and Andy Meikle, Founder and CEO, Recast set out how to unlock the power of technology to deliver events to fans.
Fanta Diallo, Director of Youth Engagement, Organising Committee of the Dakar 2026 Youth Olympic Games and Brendan Williams, Chair of the Athletes Advisory Commission, Commonwealth Games Federation (CGF) give insights into the mindset of the future fan.
Beng Choo Low, Secretary General, World Baseball-Softball Confederation, Tine Eriksen Green, Head of Project Tour de France, City of Copenhagen and Prof. Andy Miah, Metaverse Council & Commission Member, Global Esports Federation explore new event concepts.
The rise of women’s sport and entertainment is addressed by Khunying Patama Leeswadtrakul, IOC Member and Deputy President, Badminton World Federation, Jennifer Arnold, Associate Vice President, Marketing & Communications, U.S. Soccer Foundation and Sarah Lewis OBE OLY, Managing Director, Global Sports Leader.
Julia Amour, Director, Festivals Edinburgh and Helen Marriage, Director, Artichoke join with Senthil Gopinath, CEO, International Congress and Convention Association (ICCA) and Hilary Atkinson, Director, FIH Pro League & Olympic Games, International Hockey Federation (FIH) to share partnership paradigms of event hosting and delivery.
Vlad Marinescu, Director General, International Judo Federation and Martin Boyle, CEO, The International Association of Professional Congress Organisers (IAPCO) share their views on how to design a better events industry.
Debra Gawrych, Secretary General, International Federation of Sport Climbing, Liese Abili, Vice President of Sports Development at the Florida Sports Foundation and Mathew Ratner, Associate Director, Sports & Entertainment Tourism, Greater Miami Convention & Visitors Bureau Miami look at how major events can benefit host cities.
Other speakers coming to Glasgow include Lars Lundov, CEO, Sport Event Denmark, Tim Briercliffe, Secretary General, AIPH – International Association of Horticultural Producers, Maxwell de Silva, Secretary General, National Olympic Committee of Sri Lanka, Andrew Dixon, Director, Culture, Creativity, Place, Jason Ferguson, Chairman, World Professional Billiards and Snooker Association, James Latham, Producer, The Iceberg (JMIC), senior representation from the World Curling Federation and many more to be announced.
Host City 2022 takes place with the support of Global Presenting Partners and Host, EventScotland and Glasgow Life.
Paul Bush OBE, Director of Events, VisitScotland, said: Paul Bush OBE, Director of Events, VisitScotland, said: “EventScotland is delighted to continue its strong headline partnership with Host City, having been a supporter of the conference since its inception in 2014.
“The economic and social benefits of sporting, cultural and business events are widely recognised. Events help support jobs, both directly within the industry as well as in wider sectors including tourism and hospitality, and make a valuable contribution towards our health and wellbeing. This year’s conference theme of ‘Face to Face with the New Realities’ will ensure as an industry we can continue to deliver these key benefits as part of the dynamic and ever-changing world we operate in.
“I look forward to see you all in November and hearing from the esteemed line up of speakers the Host City team has assembled.”
Susan Deighan, Chief Executive of Glasgow Life, said: “As one of the world’s leading host cities for major cultural, sports and business events, Glasgow has a strong, long-standing partnership with the Host City Conference and Exhibition, and we’re delighted to be welcoming it back to our city for the eighth consecutive year.
“This year’s conference will provide an invaluable opportunity for destination representatives, rightsholders, organising committees and suppliers from all over the world to reconnect and share their expertise, experience, and best practice.
“And as cities everywhere continue to focus on post-pandemic recovery, there has never been a more important time to discuss the future of our events landscape; from creating genuine legacies and ensuring the positive impact of events benefits local communities, to designing and adapting events with sustainability in mind, and looking at new models for engaging and attracting more diverse audiences, as well as the role events can play in supporting a wider health and wellbeing agenda, and the regeneration of the visitor economy.”
For sponsorship and participation enquiries contact adam.soroka@cavendishgroup.co.uk or ben.avison@hostcity.com
For more information visit www.hostcity.com
Host City 2022 is supported by EventScotland, Glasgow Life and Glasgow Convention Bureau. -

Host City 2022 reveals final speaker line-up in Glasgow, Scotland
Host City 2022 takes place on 15-16 November, returning to Glasgow, Scotland with an illustrious line-up of international speakers joining in person.
Register here now to be part of the greatest meeting of cities and sports, business and cultural events.
The conference opens with Keynote Addresses on the conference theme of Face to Face with the New Realities from Paul Bush OBE, Director of Events, VisitScotland and Ivo Ferriani, President, GAISF, SportAccord, AWOIF and IBSF, who are joined on the opening panel by Susan Deighan, Chief Executive, Glasgow Life, Sam Ramsamy, Honorary Member, IOC and Vice President, FINA and David De Behr, Head of Sales, Major Events, Aggreko.
The panel New Event Concepts – Disruption and Synergy stars Beng Choo Low, Secretary General, World Baseball-Softball Confederation, Tine Eriksen Green, Head of Major Events, City of Copenhagen, Prof. Andy Miah, Metaverse Council & Commission Member, Global Esports Federation and Senthil Gopinath, CEO, ICCA and Robbie Clyde, Head of EventScotland.
A panel of experts including Alice John, Head of Economic Growth and Development Advisory, Deloitte’s Sports Business Group, Brendan Williams, Chair of the Athletes Advisory Commission, Commonwealth Games Federation and Mate Bor, Chief of Staff and Senior Advisor to the President, FITEQ Jonathan Coates, Marketing, Communications and Events Manager, ESA (European Sponsorship Association) and Communications Manager, UIPM and Mike Laflin, Director, Total Analysis explore the mindset of The Future Fan, following a Case Study from Antony Warren, Head of Business Development, World Supercross Championship (WSX).
Ian Ward, Leader, Birmingham City Council joins for a speech and Q&A on the delivery and legacy of the Birmingham 2022 Commonwealth Games.
A panel on Partnership Paradigms of Event Hosting and Delivery stars Hilary Atkinson, Director, FIH Pro League & Olympic Games, International Hockey Federation (FIH); Julia Amour, Director, Festivals Edinburgh, Helen Marriage, Director, Artichoke and Jonny Gray, Senior Managing Director, Ankura.
Stefano Manelli, Director, Citec Italy and Transportation Supervisor of Fondazione Milano Cortina 2026 gives an update on preparations for the 2026 Winter Olympic Games.
Yiannis Exarchos, Director, Olympic Channel Services, International Olympic Committee, John Tweardy, Managing Partner – Olympic, Paralympic & Major Events Practice, Deloitte, Joel Lavery, Strategic Lead Major Sporting Events, West Midlands Growth Company and Andy Meikle, Founder and CEO, Recast and Martin Fitchie, Director, Motion Technology Services join forces to Unlock the Power of Technology to Deliver Events to Fans.
A Case Study on the Tour de France Grand Départ Copenhagen Denmark 2022 follows, from Iben Rønholt, Deputy Head of Office, and Tine Eriksen Green, Head of Major Events, City of Copenhagen.
How Events Make a “World Sports Capital” is the topic tackled by Debra Gawrych, Secretary General, International Federation of Sport Climbing, Liese Abili, Vice President of Sports Development at the Florida Sports Foundation, Mathew Ratner, Associate Director, Sports & Entertainment Tourism, Greater Miami Convention & Visitors Bureau Miami, Jennifer Arnold, Vice President, Marketing & Communications, U.S. Soccer Foundation and David Grevemberg CBE, Chief Innovation and Partnerships Offi cer, Centre for Sports and Human Rights.
Day One closes with Keynote Addresses in the City Chambers from Sir Craig Reedie GBE, Honorary Member, International Olympic Committee and Bailee Leòdhas Massie, Glasgow City Council.
Day Two kicks off with a panel on Cities of the Future starring Tim Briercliffe, Secretary General, AIPH – International Association of Horticultural Producers; Maxwell de Silva, Secretary General, National Olympic Committee of Sri Lanka; Carine Saloffe-Coste, Head of Green Spaces and Environment, City of Paris and Andrew Dixon, Director, Culture, Creativity, Place.
David Lappartient, President, Union Cycliste Internationale (UCI) joins Paul Bush OBE for a Q&A with Martin Ross, Global News Editor, SportBusiness on Showcasing the 2023 UCI Cycling World Championships.
Aggreko sponsor the panel Sustainability Solutions in Action, starring Georgina Grenon, Director of Environmental Excellence, Paris 2024 Organising Committee for the Olympic and Paralympic Games, Arlette Anderson, Director of Sustainable Golf, The R&A, David Stubbs, Independent Sustainability Expert and Daniel Cordey, Chairman, Association of Global Event Suppliers.
Khunying Patama Leeswadtrakul, Vice President, Badminton World Federation and IOC Member, Jennifer Arnold, Associate Vice President, Marketing & Communications, U.S. Soccer Foundation, Sarah Lewis OBE OLY, Global Sports Leader and Claire Nelson, CEO, Netball Scotland join Duncan Mackay, Founding Editor of insidethegames.biz for the panel on The Rise of Women’s Sport and Entertainment.
Justifying the Impact and Benefit of Events is the topic for Toni Jorba, Head of Event Operations, World Athletics, Jack Nixon, Strategy Director, Nielsen Sports, Perttu Pesä, Director, Major Events, City of Tampere and Iain Edmondson, Honorary Member, IAEH.
The conference closes on a positive note, with Martin Boyle, CEO, The International Association of Professional Congress Organisers (IAPCO), Jason Ferguson, Chairman, World Professional Billiards and Snooker Association, Gayle Shepherd, Director of People, Projects and Technology, Scottish Event Campus (SEC) and Chris Barrett, Editor, Access All Areas setting out how to Design a Better Events Industry.
Host City 2022 takes place at the Technology & Innovation Centre, Glasgow with the support of Global Presenting Partners and Hosts, EventScotland and Glasgow Life. To register visit https://www.hostcity.com/events/host-city-2022/register and for further information contact ben.avison@hostcity.com.
Notes to Editors
Host City 2022 is supported by EventScotland, Glasgow Life and Glasgow Convention Bureau.
Press can register for free here https://www.hostcity.com/events/host-city-2022/register using the code MEDIAFREE -

Host City 2022 champions the value of major events
Host City, the greatest meeting of cities and sports, business and cultural events, made a triumphant return to Glasgow after two years online. With the theme of “Face to Face with New Realities”, the conference championed the value of major events against a challenging global landscape.
In his opening address, Paul Bush OBE, Director of Events, VisitScotland touched on a range of themes including community engagement, the creation of Scotland’s Event Industry Advisory Group, sustainability and the ongoing challenges being faced by the sector following the pandemic.
On the subject of digitalisation he said: “Digitalisation in events continues to accelerate – it has changed the way we work, live and do business, and has reshaped the events industry. We are regularly seeing events putting attendees in control of their own experience, with innovation and creativity driving new dynamics and consumer satisfaction.”
Susan Deighan, Chief Executive of Glasgow Life said, “The future of events is extremely positive. Events of all kinds that bring people together have great benefits – but not at any cost.”
In his keynote address, Ivo Ferriani, IOC Member and President of GAISF, SportAccord, AOIWF and IBSF said: “In a cost-of-living crisis, a ticket is a luxury. We need to price events in a way that people can afford.
“We need to find a new balance between online and offline, and we need to do this quickly.
“Sport can be a driver of sustainable development.”
Georgina Grenon, Director of Environmental Excellence, Paris 2024 Organising Committee for the Olympic and Paralympic Games said “If you want sustainability to work, it has to be embedded in processes.” She highlighted how meals at the Games will have half the carbon weight of the average French meal. “Our suppliers are part of the solution.”
Energy supplier Aggreko has made a commitment to reduce its fossil fuel use by 50% by 2030. David De Behr, Head of Sales, Major Events said “We are doing a lot of good things providing green energy, but it has a financial impact.”
Another challenge is the decline in the young fans identifying as being passionate about sport. “Traditional sports need to connect with Gen Z fans,” said Alice John, Head of Economic Growth and Development Advisory at Deloitte’s Sports Business Group.
The drive to create a new fan base is behind the new initiative to replace riding with obstacle in modern pentathlon, said Jonathan Coates, Marketing, Communications and Events Manager at ESA and Communications Manager at UIPM.
Teqball is one of the fastest growing sports, among fans who are increasingly concerned with purpose and values. “The high number of social followers is not something we want to show off,” said Gergely Murányi, Head of Diplomatic Relations at governing body FITEQ. “It means we have a huge responsibility around what we communicate.”
“The number of viewers and audiences for women’s sport events has significantly increased over time,” said Khunying Patama Leeswadtrakul, Vice President, Badminton World Federation and IOC Member. “A greater number of audiences in turn attracts more media coverage, resulting in more financial support for women’s sport.”
“The Olympics is the most challenging event of all,” said Yiannis Exarchos, CEO, Olympic Broadcasting Services and Executive Director, Olympic Channel Services. “With the IOC digital strategy, the vision is to use the Olympic platform to aggregate all information. Our vision is to bring together disparate activities on one Olympic journey.”
The metaverse is already in use in event planning and delivery, Exarchos said. “But the metaverse with live interaction could take five, ten or 15 years. The technology is not there.”
According to John Tweardy, Managing Partner – Olympic, Paralympic & Major Events Practice at Deloitte, this technology is developing rapidly. “LA2028 will have a fully functioning metaverse.”
“The world needs sport more than ever now,” he said. “We’re putting the power and passion of Deloitte into sports, from the digital ambition to the field of play.”
“A lot has been achieved in making online events meaningful, said Andy Miah, Metaverse Council & Commission Member at the Global Esports Federation. “The challenge is now combining those things – integrating the physical and digital is critical.”
For major events to thrive, they need to demonstrate impact. “You have to ask yourself what the event will do for the community,” said Beng Choo Low, Secretary General, World Baseball-Softball Confederation.”
“For the 2026 World Cup, all 16 host cities are working with FIFA to create a lasting legacy for their communities,” said Mathew Ratner, Associate Director, Sports & Entertainment Tourism, Greater Miami Convention & Visitors Bureau Miami. “In Miami, we have proposed working with our local communities’ leaders and the US Soccer Foundation to celebrate the 23rd edition of the World Cup and either create, renovate or reimagine up to 23 spaces throughout the South Florida community that would be accessible to all.”
Ian Ward, Leader of Birmingham City Council said, “I know that hosting the 2022 edition of the Commonwealth Games is just the start for Birmingham” and that the event has ushered in a “golden decade of opportunity for the people, communities and businesses of Birmingham and the wider region.”
Nine years on from hosting the Commonwealth Games, Glasgow and Scotland are hosting the first Cycling World Championships. Presenting the project with Paul Bush, David Lappartient, President, Union Cycliste Internationale (UCI) and IOC Member said “Cycling is unique in that you can showcase the country. That’s key for us, that we showcase not only the race but the country.”
Lappartient applauded Copenhagen’s hosting of the Tour de France Grand Depart. “We had the same number of people watching the time trial on the streets that live in the city,” said Tine Eriksen Green, Head of Major Events, City of Copenhagen.
“How do you unite people? Through music and sport,” said Maxwell de Silva, Secretary General, National Olympic Committee of Sri Lanka. “By working together when you have an event you bring value to the community, we will continue to do that in the Indian subcontinent.”
“Events play a really important role in defining a city,” said Tim Briercliffe, Secretary General, AIPH – International Association of Horticultural Producers. “We are really focused on promoting the green city. Plants have a functional role to play in tackling climate change, and events provide an opportunity to think differently.”
David Stubbs, who was head of sustainability at London 2012, said “Alongside the climate crisis we are seeing a catastrophic loss of biodiversity. Every event can do something to support biodiversity.
“If you don’t get it right, you can lose sponsors.”
Other conference highlights included a presentation on solving the complex transports challenges of the next Winter Olympics from Stefano Manelli, Director of Citec Italy and Transportation Supervisor, Fondazione Milano Cortina 2026 , and a case study on the FIM World Supercross Championship (WSX) from Antony Warren of Supersize Live.
The diverse conference programme also included notable contributions from: Sam Ramsamy, Honorary Member, IOC and VP, FINA; Sir Craig Reedie GBE, Honorary Member, IOC; Debra Gawrych, Secretary General, IFSC; Martin Boyle, CEO, IAPCO; Hilary Atkinson, Director, FIH Pro League & Olympic Games, FIH; Jason Ferguson, Chairman, WPBSA; Brendan Williams, Chair of the Athletes Advisory Commission, CGF; Jennifer Arnold, VP, U.S. Soccer Foundation; Claire Nelson, CEO, Netball Scotland; Julia Amour, Director, Festivals Edinburgh; Helen Marriage, Director, Artichoke; Toni Jorba, Head of Event Operations, World Athletics; Sarah Lewis OBE OLY; Gayle Shepherd, Director of People, Projects and Technology, SEC; Bailee Leòdhas Massie, Glasgow City Council; Liese Abili, VP of Sports Development, Florida Sports Foundation; Joel Lavery, Strategic Lead Major Sporting Events, Birmingham and West Midlands Convention Bureau; Jack Nixon, Strategy Director, Nielsen Sports; Mate Bor, Chief of Staff, FITEQ; Jonny Gray, Senior MD, Ankura; Perttu Pesä, Director, Major Events, City of Tampere and Chair, IAEH; Sandra Wall, Creative industries, Event and Meetings, Norrköping Municipality; Richard Bate, Chief Safety & Sustainability Officer, EBK Grand Prix, Cube International; Jonny Murch, CEO / Founder, Redtorch; Martin Ross, Global News Editor, SportBusiness; Andrew Dixon, Director, Culture, Creativity, Place; Duncan Mackay, Founding Editor, insidethegames.biz; Iain Edmondson, Founder, Legacy Delivery and Honorary Member, IAEH; Chris Barrett, Editor, Access All Areas; Robbie Clyde, Head of EventScotland, VisitScotland; Daniel Cordey, Chairman, Association of Global Event Suppliers; Mike Laflin, CEO & Founder, Global Sustainable Sport; Martin Fitchie, Director, Motion Technology Services; Jack McGill, CEO, QTV and David Grevemberg CBE, Chief Innovation and Partnerships Officer, Centre for Sports and Human Rights.
Other supporting participants included Recast, DB Schenker, Explore Edmonton and and Glasgow Convention Bureau.
Host City 2022 took place at the Technology & Innovation Centre, Glasgow with the support of Hosts and Global Presenting Partners EventScotland and Glasgow Life. For further information contact ben.avison@hostcity.com. -

AIPH International Expo Conference heads to Lisbon on March 13
[Source: AIPH] Expo organisers from future AIPH-approved International Horticultural Expos will travel to the Portuguese Iberostar Selection Lisboa hotel in Lisbon to present their progress reports at the International Horticultural Expo Conference on 13 March.
AIPH-Approved International Horticultural Expos are beautiful events that showcase the power of flowers and plants. The Expo parks are enjoyed by millions of visitors and leave environmentally positive legacies for the host city’s residents.
What is an AIPH Approved International Horticultural Expo?
For more than 60 years, AIPH has had a mandate agreed upon by the 1928 Paris Convention and subsequent protocols to approve and regulate these major horticultural events.
Millions are spent developing these international spectacles that can stimulate the development of entire cities and transform the international reputation of hosting regions. Each Expo attracts many international participants and millions of visitors and lasts up to six months, with sites ranging from the smallest of 25 hectares to the largest of 500 hectares or more. Every Expo is carefully regulated, steered, and monitored by AIPH.
AIPH Guide to Master Planning an Expo
Mr John Boon, Director of Landscape Architecture and Urban Design at ARCADIS – a global design, engineering, and management consulting company – will talk about his collaboration with AIPH and present a new master planning guide for World and International Horticultural Expos.
The guide focuses on the key elements to be considered when starting an Expo project. It provides several methodologies and best practices beneficial for the master planning of both the Expo site and its legacy.
Backed by previous Expo case studies, examples of Masterplans and their pros and cons, and consideration of broader urban integration, this work will be of interest to every urbanist, landscape architect, city planner or developer.
Mr Boon has more than 25 years of experience as a landscape architect. He was appointed chief designer of the World Horticultural Expo Floriade 2012 in Venlo, Netherlands.
He is also at the forefront of sustainable and healthy outdoor space design. In the Netherlands, he introduced the Healthy City Index.
Learn from other prominent major event experts
For all major special events, efficient and effective transportation will be the first and last impact on every visitor. Mr David McCrae, Vice-President and Managing Director of TMS – Transportation Management Services – will discuss planning a capable transportation system.
That will set the tone for the visitor experience’s totality and shape every visitor’s lasting memory.
Also presenting to Expo Conference delegates will be a multi-tasking event manager, Biblo Event. This organisation has been enthusiastically planning innovative, creative, and perfect events since 2013. At the Expo Conference, they will share their experience creating spectacular events.
World Green City Awards 2024
AIPH is keen to engage and put nature in the heart and the centre of urban living; through our Green City Programme, we held the first World Green City Awards 2022. Two AIPH-Approved Expos host cities were among the finalists. At the Expo Conference, entry for the World Green City Awards 2024 will officially open. For more information or to register an interest, visit this link.
Learn how to host, participate, or support an AIPH-Approved International Horticultural Expo
The Expo Conference is an excellent opportunity to learn about future International Horticultural Expos, how to host or participate in future World and International Horticultural Expos, and plenty of opportunities to network with Expo organisers, city representatives, urban developers, landscape designers, NGOs, international city and environmental organisations, and suppliers to major events.
Audiences will also listen to updates from our host cities in Türkiye affected by the devastating earthquakes on 6 February. The Expo organisers will report about the next steps, particularly Kahramanmara?, which was due to open at the end of April.
Major event suppliers on hand to support Expo organisers
Expo organisers can benefit from the many networking opportunities at this Expo Conference. Representatives from the AIPH Preferred Partner programme will be in attendance. And we welcome Mosimann’s, our newest quality event service provider for catering. Find out more on the AIPH website.
For more information and to book tickets, please visit the Event Page.
Until 2028, AIPH has approved International Horticultural Expos in China, Japan, Qatar, South Korea, Thailand, and Türkiye.
Expo 2023 Doha, Qatar, will be opening in October.
FORTHCOMING AIPH-APPROVED EXPOS:
A1 World Horticultural Expos
? Expo 2023 Doha, Qatar
2 October 2023–28 March 2024
Theme: Green Desert, Better Environment
? World Horticultural Exhibition 2027 Yokohama, Japan
March–September 2027
Theme: Scenery of the Future for Happiness
B International Horticultural Exhibitions
? Expo 2023 Kahramanmara?, Türkiye
23 April–31 October 2023
Theme: Nature-Friendly City and Sensitivity
? Suncheonman International Garden Expo 2023, South Korea
1 April–22 October 2023
Theme: The Garden of the Earth
? International Horticultural Exhibition Chengdu 2024, China
26 April-28 October 2024
Theme: City in parks and life in poetries
? Expo ?zmir 2026, Türkiye
1 May-31 October 2026
Theme: Living in Harmony
? Udon-Thani International Horticultural Expo 2026, Thailand
1 November 2026 to 14 March 2027
Theme: Diversity of Life: People, Water and Plants
? Malatya International Horticultural Expo 2028, Türkiye
23 April to 29 October 2028
AIPH thanks Spring Meeting Headline Sponsor Biblo and Expo Conference Headline Sponsor TMS – Transportation Management Services.
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Host City 2023 attracts the growing world of major events to Glasgow, Scotland on 20-21 November
Host City 2023 conference and exhibition, the largest international meeting of cities and sports business events, returns to Glasgow, Scotland on 20-21 November.
Taking place with the support of Global Presenting Partners and Hosts Glasgow Life and EventScotland, this year’s event will once again see hundreds of major event owners, organisers and hosts from all over the world gather at the Technology and Innovation Centre around the conference theme of Driving and Reacting to Change.
Speakers include Hilary Ash, Vice President, Games Delivery & Infrastructure, LA28; Giulio Alessandrini, Head of Venues & Infrastructure, Milano Cortina 2026; Vlad Marinescu, President of the International Esports Federation (IESF) and Director General, International Judo Federation and many more organising committees, rights holders and hosts.
To further build on its great reputation as the premier global gathering of sports, business and cultural events, the 10th Host City conference features a hosted buyer programme for the growing community of international event owners and organising committees.
Susan Deighan, Chief Executive of Glasgow Life, said: “Having delivered a spectacular summer of mega events, from the success of the inaugural UCI Cycling World Championships and the city’s 75th anniversary of hosting the World Pipe Band Championships, to Banksy’s incredible, sold-out Cut and Run exhibition at the Gallery of Modern Art, Glasgow continues to merit its reputation as a global leader for delivering world-class cultural and sporting events.
“We’re looking forward to Host City returning to Glasgow in November and to welcoming major event owners, organisers, federations, cities and wider stakeholders to discuss the key challenges and opportunities facing the global events industry today. Events contribute significantly to Glasgow’s visitor economy and support the city’s wider health and wellbeing agenda. We’re excited to again be part of the conversation and to be able to share our experience of delivering engaging events with positive long-term benefits that create a genuine legacy for our communities.
Paul Bush OBE, Director of Events, VisitScotland, said: “EventScotland is delighted to continue its partnership with Host City having been a long-standing supporter of the conference since its inception in 2014. With the global spotlight recently shining on Glasgow, and Scotland for the 2023 UCI Cycling World Championships, we are excited to once again welcome a range of excellent speakers and industry colleagues to Glasgow for two days of knowledge sharing and collaborative discussion.
“This year’s conference theme entitled ‘Driving and Reacting to Change’ will encourage us all to consider the importance of proactive adaptation, resilience, and transformation as we continue to navigate the dynamic and ever-changing world we operate in. I look forward to meeting with attendees in November and hearing from the esteemed line up of speakers the Host City team has assembled.” -

Scotland’s National Events Conference returns
[Source: EventScotland] Scotland’s National Events Conference makes a timely return on Tuesday 26 March 2024. Taking place at the Assembly Rooms in Edinburgh, tickets for the flagship industry conference for Scotland’s events sector are now on sale.
This is the first time the conference has taken place in four years and will bring together more than 200 of the country’s leading event producers, suppliers, policy makers, and funders from across culture, sport and business events to connect, learn and exchange insights in person.
Under the theme of ‘Resetting the Perfect Stage for Events’, an essential focus of the conference will be updating attendees on the priorities that have emerged from the sector-wide consultation work undertaken to update the national events strategy, Scotland the Perfect Stage. The refreshed strategy will provide direction for the industry to the end of 2035 and the conference will share next steps and help to inform development of the strategy’s implementation plan.
The conference will feature keynote addresses and breakout sessions covering themes including Scotland’s future ambition and global status, responsible events, community engagement, Net Zero events, event impacts and workforce development. There will also be plenty of opportunities for networking with event colleagues and exhibitors. Full details of the conference programme, including speakers, will be announced across the coming weeks.
Paul Bush OBE, VisitScotland Director of Events, said: “It’s great to have Scotland’s National Events Conference back after four years and a period of unprecedented change.
“The environment for events is constantly evolving, driven by changing consumer preferences, technological advancements, global challenges, regulation and policy development, societal and environmental change.?The conference presents a crucial opportunity for Scotland’s vibrant event sector to come together to address and share knowledge on many of the key themes, challenges, and opportunities identified from the last few years and through the national strategy consultation. It will be a day not to be missed.”
Delivered by VisitScotland’s Events Directorate, the National Events Conference last took place in September 2019 at the world-famous Gleneagles Hotel alongside the 2019 Solheim Cup, the most highly coveted trophy in women’s professional golf team competition.?Delegate feedback from the conference was overwhelmingly positive, with 97% of respondents stating they would attend a future National Events Conference.
Tickets for the conference are now available for £80 + VAT. To find out more about the National Events Conference 2024 and to purchase a ticket, visit www.nationaleventsconference.com.